We enjoy a close working relationship with our colleagues at Vectorworks both on the commercial and technical side. Vectorworks is a key brand for Cadventure and has been part of our sales portfolio since 2004. I lead a team of dedicated sales professionals who work very closely with our clients to ensure they receive the best advice on software functionality and licensing options to meet their requirement for return on investment along with giving each customer the best level of customer service.

I joined Cadventure as a sales executive in 2015 and I am now Sales Director. In 2022 I am honored to be recognised as a BIM Hero bestowed by Women in BIM as part of the BIM Coordinators Summit.įollowing a degree in Business, I began my career in sales in the AEC industry in 2010. I have the pleasure of judging the European Women in Engineering and Construction Awards for Digital Innovation for the last four years and I am proud to be a Women in BIM Mentor, regularly contributing to podcasts. In addition to my role as MD, I am a Non-Executive Director for the UK BIM Alliance. I hate to see money wasted through following the crowd or inordinate pressure to conform when there is no sound business reason to do so.

I am passionate about implementing structured information management and digital transformation in a planned, measured, and cost-effective way to benefit the business, to reduce risk, manage cost and derive productivity benefits for the team and its clients. We enjoy a close working relationship with our Vectorworks UK colleagues based on trust and mutual respect. I am privileged to lead a talented and committed team providing software and services for Architects Engineers and construction companies.Ĭadventure is delighted to be one of Vectorworks’ leading partners in the UK, respected for our pragmatic advice, technical expertise, and customer service. Following a degree in Economics from Lancaster University and a master’s in business administration from Cranfield School of Management, I joined Cadventure in 1997.

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